Piccadilly is the wide and busy main road that leads to Piccadilly Circus in Central
London. It is home to the The Ritz Hotel and the Fortnum and Mason department store
which has stood at the same site for almost three hundred years. The Royal Academy
art institute is on the northside of Piccadilly at Burlington House. Parallel to
Piccadilly to the south, is quieter Jermyn Street with its long-established menswear
shops, especially shirtmakers.